What is Business Advice?
Step 1 of ‘How To Sell Business Management Services to Your Clients’
Dear Accountant,
First, understand the difference between ‘Business Advisory’ and ‘Business Solutions’
A Business Advisory Practitioner highlights ‘issues to look at’.
- Nice graphs and tables to ‘discuss’ and hopes the client will work out the actions.
A Business Solutions Expert identifies the cause of a client’s problem or frustrated ambition.
- Takes action, works with the client until the problem is fixed or ambition satisfied. That will be you…
Clients expect advice to be free. So, expect to give it to them, but keep it general.
Clients expect to pay for Action. Therefore, keep asking smart questions until your action is requested… then you can be specific and charge them.
Find out how to do that in this brief video.
And anytime, ask me here for a free answer to any client problem.
Or book a demo here of how our technology transforms you into a confident AI Business Advisor® able to sell Solutions.
See you very soon…
With kind regards from
Duncan
Duncan Collins founded Runagood® to make practical solutions affordable for owner managers whilst profitable for accountancy practices to deliver through pioneering AI technology. He has automated the 000’s of practical consultancy techniques he developed and used during 60 years of running, helping, buying, selling one million businesses large and small. He’s trained 000’s of business consultants so ask him anything, anytime, for free, at: info@runagood.com
The ‘Runagood® Business’ Pathway takes any business from start up to exit solving its every ambition and problem along the way. https://www.runagood.com/raising-performance
…via a National Accountant Network https://www.runagood.com/accountants-for-business